by Elena Pastore As we prep for the new year, officer planning is a pivotal moment in the life of a fraternity or sorority. As outgoing leaders pass the torch to their successors, the focus turns to setting the stage for a successful and impactful term ahead. One effective way to ensure that incoming officers Read More
It’s that time of the year again. Time to pass on the baton to the newest leaders in our chapters, charters, and councils. Time to reflect on the great achievements, good work, missteps, and mistakes that may have happened this last year. Time to assess when to hold on to traditions and ideas that went Read More
by Darrin Nixon Yeah, I know, seems like just another weird phrase. However, if we break it down, it becomes less of an odd phrase and instead a strategy that ensures the consistent growth of your chapter! Continuous The Oxford language defines the word Continuous as forming an unbroken whole without interruption. Merriam-Webster defines the Read More
by Joshua Lane Have you ever felt like you or your potential new members struggle to make authentic relationships? It’s happened to the best of us. While you are here, I will make sure you have the best tools in your shed to get the job done. One thing is crystal clear in recruitment: meaningful connections Read More
by Becca Lahr Growth. Often a synonym for other words like recruitment, intake, COB. Growth. A word that is often associated with the way that we recruit members. The way we add more people into our organization and grow our numbers. In other words, growth is associated with the idea that People Join People. But, Read More
By Jayson Davis & Joshua Lane Can we honestly say we’ve met everyone? Every student on campus knows us, and we know them? Or are we just constantly reconnecting with the people we convinced to come to our events? Here’s something we need you to remember – it’s the idea that people join people, not Read More
by Colleen Kelty You might have heard us say it before: you can’t recruit who you don’t know. But who don’t you know? How do you keep up with the ever-changing population of students? Fraternities and sororities are some of the only organizations who have a brand new group of potential recruits every year. Read More
by Tenea McGhee When deciding to join a fraternity or sorority, some see it as though you are just “paying for friends”. However, membership is so much more than just a circle of friends. It’s an opportunity to invest in an enhanced version of yourself! It’s the opportunity to learn transferable skills to help you Read More
by Regan Pompeo In the early Spring of 2020, I thought I was HIM… I was President of my Chapter. I had successfully secured on-campus housing for the first time in our history. We had the second biggest new member class – on campus – second only to an expansion. We were well on track to Read More
by Elena Pastore In today’s digital age, embracing artificial intelligence (AI) is crucial for fraternity and sorority professionals in higher education. By harnessing the power of generative AI, fraternity and sorority professionals can not only save time and enhance productivity but also develop innovative marketing strategies that resonate with students and active members. In this blog Read More