by Matt Farrell Kellen Long began this school year knowing basically nothing about fraternities at Florida State, as one of hundreds of potential new members entering formal recruitment. Fast forward a few months and Kellen knows as much as anyone–visiting each of FSU’s 16 chapters as a PNM, becoming a brother of Pi Kappa Read More
-by Nathan Laudan, Guest Blogger & Membership Growth Consultant- Alpha Gamma Rho “You can’t recruit who you don’t know.” I first heard this phrase as an undergraduate attending my National Fraternity’s Recruitment School, listening to a Phired Up facilitator give their “3 Secrets To Recruitment.” This was like a huge truth bomb getting dropped down Read More
No matter how your organization attracts, selects, and secures its newest members, fraternities and sororities that effectively put the right amount of the right people into their chapters understand that there is a fine art of organizational growth. When Phired Up first started, we only taught about the “science” of growing Greek Life. We talked Read More
by Erin Chatten What if we knew more about the potential members requesting to gain entry to our organizations? What if we prepared them to think about their intentions and desires before stepping foot into the recruitment or intake process? What if we could make an impression that our organizations are here to be more Read More
If they don’t know you exist, their lives can’t be changed. If they don’t know you exist, they can’t help transform the future of your organization. If they don’t know you exist, your group can’t survive, much less thrive the way it deserves to. They = students. Students who aren’t members of your organization, but Read More
We want to call out something that’s really messed up in sorority-land: feeling like COB means your chapter is somehow broken or less-than. That’s just not right. For too many sorority women across North America, if your chapter finds itself in a position to do COB (Continuous Open Bidding a.k.a COR a.k.a. year round recruitment), you Read More
Build a plan to MEET as many of the right non-Greek women as possible. We have LOTS of ideas to help you meet non-Greek women. Click here. This is the most important of our 5 tips. Remember, “you can’t recruit who you don’t know.” Plan to meet at least 10x to 15x the amount of Read More
by Matt Mattson For the past few years I’ve been presenting a program titled, “Drone Shots & Glitter: The best and worst sorority recruitment videos and what we can learn from them” on campuses and at conferences around North America (want me to present to your community? E-mail matt@phiredup.com). This program has become one of Read More
This time of year keeps many of our staff members busy on the road attending undergraduate student conferences, and we LOVE interacting with students from across the country! One of the most popular questions we get is: “How can you help us do a better job with growth on my campus or in my chapter?” Read More
Before you read this, you should know that this post also exists: CLICK HERE. That core data about Gen Z is really important for you to consider. Another related post comes from a presentation we delivered not too ago. It’s titled “Damaged Goods” and dives deeper into some of the data about today’s incoming college Read More