by Matt Mattson Want to know the top secret tactic to get people to join your group? Want to know how to really trick someone into agreeing to membership in your organization? Want to know the evil technique we teach the best recruiters? Here it is… Care. Actually care about people when you talk to Read More
by Matt Mattson I had the absolute pleasure recently of talking to the Executive Director of Alpha Omicron Pi, Troylyn (Troy) LeForge. We were chatting about organizational growth and some of the amazing work that AOPi has done recently in that department. Amongst a bucketful of other nuggets of wisdom, Troy said something to me Read More
by Josh Orendi As fall approaches, most student organizations are focused on getting their fall class of new members. That’s one way to think about recruitment. Rather than thinking about recruiting people into the chapter/club/group this fall, what if you thought about expanding and fueling your movement. Talk to people about — better yet show Read More
by Matt Mattson You are powerful. You may not even realize it. You have the power to change someone’s life forever. Remember when you first joined your organization — that organization that has made such an impact on you? Remember how there was that one person who invited you in and made you comfortable? Think Read More
by Matt Mattson If you raised your standards for membership this fall — significantly — what would happen? What if you only allowed students with a 3.75 GPA or better to be considered for membership? Would there be fewer people interested? Or more? Would there be more smart people interested? If you had a detailed,Values-Based Read More
by Matt Mattson We have been known to poke fun at the “big recruitment event” mentality that many organizations have (see here, here, here, and here for just a handful of the examples). We even called the phenomenon of recruiting through big events “eventitis” in our books. But then we throw a big event every Read More
by Vince Fabra It seems like every Friday during the summer one or two or three blockbuster movies are released. The releases of these movies are preceded by months of hype, propped up by massive budgets, and overpromoted through press junkets and guest appearances on The View (not that I watch that) by the movie’s Read More
[RING OF PHIRE: The Ring of Phire is a team of undergraduate fraternity and sorority members dedicated to delivering the messages of Phired Up Productions to their peers around the country.] by Kate Peer (Undergraduate Ring of Phire Member) Here in Canada, we are currently undergoing a federal election. I spent my last weekend on Read More
by Branden Stewart Basically every top movie list will rank Citizen Kane in their top movies ever made, with many granting this 1941 classic the title of GREATEST OF ALL TIME. As a self-proclaimed movie buff, I took it upon myself to Netflix this bad boy and see what it had in store for me. Read More
by Josh Orendi Surrender. The first image in your mind might be a white flag, perhaps a bandit with two hands in the hair, or maybe you’re thinking of defeat. That is one definition. However, try to allow yourself a few moments today to think deeper and explore the complexity of that word more thoroughly. Read More