You’ve Probably Got a Recruitment Problem
By: RJ Taylor + The Phired Up Team
This blog is meant to be a thought exercise for organization and community leaders.
- Do you have a problem with people not paying their dues on time?
- Do you have a problem with new members feeling overwhelmed and undersupported?
- Do you have a problem with older members checking out?
- Do you have a problem with older members who think they know it all?
- Do you have a problem with leaders feeling stretched thin by their many campus involvement responsibilities?
- Do you have a problem with members refusing to get involved in organizations outside the chapter?
- Do you have a problem with members only seeking outside leadership opportunities?
- Do you have a problem with leaders who are in it for themselves or their resumes?
- Do you have a problem with members who are in it for their family or their resumes?
- Do you have a problem with members who like to sit in the back row and complain but never offer solutions?
- Do you have a problem with members not making grades?
- Do you have a problem with new members not making grades?
- Do you have a problem with members only showing up to social events?
- Do you have a problem with members who don’t even show up to social events?
- Do you have a problem with members who say: “we don’t recruit”?
- Do you have a problem with cliques?
- Do you have a problem with drama between members?
- Do you have a problem with drama between other chapters?
- Do you have a problem with drama with alumni?
- Do you have a problem with coming up with creative ideas?
- Do you have a problem with not following through on creative ideas?
- Do you have a problem with members having the “we’ve always done it this way” mentality?
- Do you have a problem with toxic members?
- Do you have a problem with the founding members who just graduated and didn’t transition to the next class on “how to” run this thing?
- Do you have a problem with too many seniors graduating this year, too many Juniors left during COVID, and now your chapter membership isn’t sustainable across all classes?
- Do you have a problem with executive board roles and responsibilities not being clear?
- Do you have a problem with low attendance at chapter events?
- Do you have a problem with getting members to sign up for national events?
- Do you have a problem with meeting attendance requirements for campus community events?
- Do you have a problem with meeting attendance requirements for HQ events?
- Do you have a problem with feeling weighed down by the 47 reports due to your campus FSL office?
- Do you have a problem with feeling weighed down by the 47 reports due to your HQ office?
- Do you have a problem with paying off your debt to the state/regional/national organization?
- Do you have a problem with paying off your debt to the housing corporation?
- Do you have a problem with not having the money you need to do things that are fun?
- Do you have a problem with not having the money you need to do things that are purposeful?
- Do you have a problem with keeping dues affordable?
- Do you have a problem with being put on social probation?
- Do you have a problem with alumni not staying engaged?
- Do you have a problem with alumni who want the experience to remain the exact same as their own?
- Do you have a problem with not feeling able to have difficult conversations as a chapter?
- Do you have a problem with fundraising?
- Do you have a problem with raising money for the cause you are passionate about?
- Do you have a problem with members who won’t show up for community service?
- Do you have a problem with members who repeatedly violate risk management policies?
- Do you have a problem with getting consistent advisor support?
- Do you have a problem with leaders not knowing how to hold members accountable?
- Do you have a problem with members not knowing how to hold leaders accountable?
- Do you have a problem with planning out the semester after it’s halfway over?
- Do you have a problem with members not following policies or organizational/campus procedures?
- Do you have a problem with officers saying “no report” each week?
- Do you have a problem with officers feeling burned out?
- Do you have a problem with keeping the house or meeting facility in any sort of good condition?
- Do you have a problem with starting over every semester after nonexistent officer transitions?
- Do you have a problem with having to make everything mandatory?
- Do you have a problem with hazing?
- Do you have a problem with following through on what you promise interested students?
- Do you have a problem with managing a bad past reputation?
- Do you have a problem with getting social media engagement?
- Do you have a problem with members embarrassing the chapter with their behavior?
- Do you have a problem with members having low social confidence and an inability to connect with other people or chapters?
- Do you have a problem with managing your budget?
- Do you have a problem with fraud/embezzlement by past/current members?
- Do you have a problem with navigating negative outlooks from campus staff?
- Do you have a problem with navigating negative outlooks from faculty?
- Do you have a problem with navigating your relationship with your council leadership?
- Do you have a problem with overcoming the internalized unhealthy expectations of fraternity/sorority? (thanks, media)
- Do you have a problem with people saying dues are too expensive?
- Do you have a problem with people saying membership is too much of a time commitment?
- Do you have a problem with not being able to conduct membership due to organization restrictions?
- Do you have a problem with members comparing your chapter to other chapters on bigger campuses?
- Do you have a problem with members comparing your chapter to other chapters on your campus?
- Do you have a problem with mental health and wellness concerns that impact your chapter’s leadership and little to no support to help them through?
- Do you have a problem with members consuming excessive amounts of alcohol?
- Do you have a problem with members using drugs?
- Do you have a problem with parents bullying chapter leaders on behalf of their children?
- Do you have a problem with new members not knowing what’s expected of them?
- Do you have a problem with navigating Abolish Greek Life?
- Do you have a problem with navigating inflation?
- Do you have a problem with members only wanting to talk about “when are we getting a house?”
- Do you have a problem with filling the house?
- Do you have a problem with creating a chapter identity separate from the house?
- Do you have a problem with holding people accountable for what happens at the “off-campus house”?
- Do you have a problem with your relationship with non-university-affiliated neighbors?
- Do you have a problem with members who think being a niche organization limits the prospect pool?
- Do you have a problem with not having specific selection criteria?
- Do you have a problem with members who believe in outdated or overly selective criteria?
- Do you have a problem with people not accepting your invitations to membership/bids?
- Do you have a problem with new members quitting?
- Do you have a problem with members quitting?
- Do you have a problem with the school newspaper not writing positively about fraternity or sorority?
- Do you have a problem with a lack of awareness or visibility of your chapter on campus?
- Do you have a problem with a lack of awareness or visibility of your council on campus?
- Do you have a problem with building relationships with chapters that aren’t a part of your council?
- Do you have a problem with members wanting to go “early alum” status?
- Do you have a problem with members requesting special status to go financially inactive?
- Do you have a problem with members talking about sisterhood/brotherhood/siblinghood but not living it out”
- Do you have a problem with members not following through or living up to their promises?
- Do you have a problem with (insert your problem here)?
You’ve probably got a recruitment problem.
Because recruitment CREATES culture! Yes, culture change in fraternities and sororities is essential, but culture creation can be transformational.
Ask yourself these questions:
-
What is the earliest moment you think the problem could have started to form?
-
When could the unspoken expectations behind your problem have started to be misinterpreted and misaligned?
-
Who are you attracting to your chapter? Why?
-
In what ways are you trying to attract them?
-
If a prospective member had to choose one word to describe your chapter’s joining process, what word do you think they’d choose?
-
If the average student on your campus had to choose one word to describe your chapter, what word do you think they’d choose?
-
What promises are you making to prospective members (both explicitly and implicitly) in your joining process?
-
What percentage of the promises does your chapter follow through on?