Hunt Dont Punt

Recruit Like a Hunter Not a Punter

By Matt Mattson

There are two types of chapters when it comes to recruitment. Hunters and Punters.

Hunters decide upon what they want, then tenaciously go find it. In recruitment, “hunting” means knowing how many of a specific caliber of man you’re seeking, then strategically and assertively finding and connecting with those men.

Nobody wants to be a punter. It’s not really something that anyone is proud of. Punting represents forfeit. A failed effort. The opposite of success. In recruitment, “punting” is the equivalent of “getting just enough guys to survive til next semester.”

Are you hunting or punting this semester?