Contact: Matt Farrell
Carmel, Ind. – The Fraternity of Phi Gamma Delta, also known as FIJI, has supplied upgraded ChapterBuilder™ accounts to all 153 of its chapters nationally. The move highlights the Fraternity’s modern vision to centralize its growth strategy.
“Phi Gamma Delta now has the backbone for our growth system,” says Director of Expansion Jake Lueck. “Not only have we put our chapters in a better place to grow more efficiently, we have put our staff in a better position to understand that growth through data tracking and analytics.”
ChapterBuilder is the fraternity standard for customer relationship management (CRM) software. CRM is used in nearly every professional industry to manage relationship-building activity such as sales, hiring processes, and prospecting leads.
Since its launch in 2015, ChapterBuilder has been used for every Phi Gamma Delta expansion. Now, the same tool is in every chapter’s hands – at a time it’s never been needed more.
“Investing in recruitment technology is critical to the long-term success of Phi Gamma Delta,” says Assistant Executive Director Todd Rotgers. “There are many unknown challenges ahead in higher education, and we need a plan to ensure our men have the resources to grow. ChapterBuilder is a key component of that plan.”
In just its first month of full adoption, more than 400 Phi Gamma Delta undergraduates have added over 1,700 potential new member profiles through the tool. Those numbers are expected to steadily increase as the staff further builds the system around ChapterBuilder. The multiyear agreement includes an automatic shift to ChapterBuilder 2.0 in 2021.
“Recruitment is an integral part to our organization’s future and systems help make the work easier,” says Senior Director of Chapter Support Helen Lahrman. “We are excited our system is being built around ChapterBuilder. This additional tool for brothers will streamline their success and our ability to find the future Phi Gamma Deltas on their respective campuses.”
Phi Gamma Delta is ChapterBuilder 16th Headquarters full adoption partner. To learn more about ChapterBuilder, please contact Matt Farrell at firstname.lastname@example.org.
About Phired Up and TechniPhi: Phired Up and TechniPhi help fraternities and sororities grow. The company’s products, services, and brands are creating the future of fraternities and sororities by transforming the way people join. The company delivers relationship-focused, data-driven, results-producing TECHNOLOGY, EDUCATION, and STRATEGY solutions for every aspect of the pre-member experience from first-impression through initiation.