Chuck Norris and Wild Pumas Help With Recruitment

by Taylor Deer

How do I motivate my brothers/sisters to go out and recruit? I’m so sick of that question. So I came up with the answers you are all looking for.

Here they are:

  • Hypnosis
  • Let a wild puma loose in your house
  • Buy a taser
  • Every time someone says “I’m too busy”, you slap them. Hard.
  • Become a 9th level Red-belt of the Martial Art  Jiu-Jitsu.
  • Hire Chuck Norris to round-house kick each member in such a way that it alters their brain chemistry to make them all top-notch recruiters.

These are all things that I sincerely wished that I had thought of while I was recruitment chair as an undergraduate. Some of them I have tried. Chuck Norris never returned my emails.

Here’s the truth though, we ask that question because we sincerely believe that there is some magical system or model out there that will inspire our sisters and brothers to action. Something that will cause members to forget their crippling fear of meeting first year students. There are a million and two different motivational theories out there, ranging from incredibly complex to extremely philosophical to overly simplistic.

Let me make something very clear, you do not have the time or energy to implement most of these models. Frankly, its tough for some of your members to get up in the morning and go to a class that they are paying thousands of dollars for. How the heck are you supposed to convince them to use up their free time to go half way across campus, walk into an area they haven’t been in years, and start talking to people they have never met before.

The answer is… They wont do it. If you somehow pull out all the tricks in the book and get everyone out to an event on the other side of campus, congratulations, you’ve probably exhausted yourself to the point where the last thing you want to do is go out and recruit someone yourself. Also, as a bonus prize, they will lean on their attendance at that one event to get themselves out of every other event for the rest of the year.

There is only one answer to the question. The answer will save you exponential amount of time money and effort.

The answer is: Lead. By. Example.

Go out and recruit people by yourself. Take 3-4 brothers/sisters that have the time and passion to recruit the entire next pledge class. Let the chapter know exactly what you are doing and how they can help support you, but that’s it. Leave the door open for them, roll up your sleeves and do it by yourselves.

As one former recruitment chair to another, take these words of wisdom and run with it. You will thank yourself when you get the exact new member class you want, because you recruited all of them.

Yes, it’s hard work, but what would you rather work hard for? To spend all day yelling at members or going out and making a name for yourself and your chapter by building powerful relationships in your community.

The choice is yours.