by Matt Mattson “In times of uncertainty, seek simplicity.” “When it feels like everything is shaky, plant your feet firmly.” “When the fog rolls in, turn on your iPhone flashlight.” Those three quotes were all artfully crafted by yours truly in an effort to pen a timeless aphorism that might provide guidance Read More
Every single person who has ever joined a sorority or fraternity has joined in the same way. Read that sentence again. In our industry, that’s a pretty controversial statement. We often get so caught up in the differences between our organizations and councils that we can’t see the universal truths that apply to all of Read More
by RJ Taylor May I offer a goal for our industry’s growth efforts this year? STOP SELLING!!! Most of what fraternities and sororities call “recruiting” is (90ish% of the time) selling. It’s clear – our organizations weren’t built for selling like the new hottest Instagram brand and (even if we could sell them against all Read More
FOR IMMEDIATE RELEASE NEW YORK – More college men will experience “Excellence Through Brotherhood” thanks to a major membership growth initiative launched by Pi Delta Psi Fraternity, Inc. this fall. The Fraternity has partnered with Phired Up, the nation’s premier education, consulting, and technology company focused on helping fraternities and sororities grow. The partnership will Read More
Remember being on campus and seeing a bunch of tents and tables in that wide-open space? Maybe the smell of a grill going or pizza boxes stacked up taller than the latest basketball team recruit? Remember seeing a bunch of people standing around in matching outfits, maybe a few throwing a frisbee around, a few Read More
By Lindsay Wolf Whether transitioning from the original ChapterBuilder, or diving in for the first time in ChapterBuilder 2.0, there’s no better time than now to form new growth strategies to prepare for the fall! It is easy to visualize the finish line, that goal group of new members joining your organization to leave their Read More
by RJ Taylor It’s not just about numbers! Having a healthy growth system is about so much more than increasing the size of your chapter. The way you recruit impacts every area of your chapter. Engagement, finances, campus involvement, academics, leadership, belonging, serving your community, everything! I was recently at a fraternity convention teaching Dynamic Read More
by Rob Webb “Honestly, it has nothing to do with Alpha”. This was the response a young man gave our chapter e-board when he was asked why he wanted to join Alpha Phi Alpha Fraternity Inc, during his interview. Clearly, he was out of his mind for giving this answer, but as we looked astonished Read More
By Matt Mattson We’re entering a new era. Pause and think about this for a moment. I mean, if you’re a sorority or fraternity student leader right now, you’re probably too busy worrying about the big to-do list right in front of you. But if you can, pause for a moment and think about this. Read More
by Matt Mattson Have you ever read that children’s book, “If You Give A Mouse A Cookie?” Well, this post has absolutely nothing to do with that book. But that kids book title is what was in my head when I wrote this. Anyway… This post is about one simple thing. If a lead comes Read More