by Matt Mattson A few months back we got this wonderful request from an advisor (Seneca Crump) at Ohio State. We want to develop a list of common language that Phired Up utilizes to work with chapters around growth so we can begin normalizing this language into our coaching practices. Do you all already have Read More
by Matt Mattson and Kenny White Congratulations! You’ve taken on the role of IFC Vice President of Recruitment (or some title like that). That’s awesome. This is a big job. And truth be told, most people who end up in this position have no idea what they’ve gotten themselves into. We wanted to provide a Read More
by Matt Farrell Why would people join your organization when almost everyone is off-campus? How do you build a brand out of thin air? Who else can help if you only have one person on your team? Four years ago, Adil Dittmer ( left) started a brand new fraternity chapter at Wayne State University – Read More
by Matt Farrell Less than two years ago, both Ry Beck and Gage Abell worked heavily in growth – but completely outside of the fraternity scope. Now, they’re guiding Delta Sigma Phi through building an organization-wide growth system – with their past professional experiences helping shape priorities. We enjoyed the chance to sit down with Read More
by Matt Farrell Your fraternity & sorority community is probably thinking about these three things right now. What’s the plan for recruitment? How are we supposed to meet people? Who is going to join? Rather than sit back and wait for clear answers, Drury University (in Springfield, Missouri) took matters into their own hands. After Read More
Lately the Phired Up education and strategy team has been aggressively recommending a relatively new strategy for fraternity/sorority growth. It’s not overly complicated. It’s not technological. There are no complex methodologies or difficult formulas to memorize. And it’s a concept that has been used by the corporate, non-profit, and activists world for a long time. Read More
by Erin Chatten Don’t you just love going to an appointment and filling out those “introductory” forms? Doesn’t it give you all the warm and fuzzies to check boxes, write your address, t-shirt size, and family history? What?! It doesn’t?! So then why do our registration, intake, and interest forms to gain membership into a Read More
By Matt Mattson This blog was inspired by a Live Digital Training session that is available to watch in full for free here. Here’s a completely hypothetical situation. Imagine with me, would you… Imagine that the news is suddenly full of stories of a worldwide zombie apocalypse. Again… completely hypothetical… but imagine that it is Read More
by Matt Farrell You’re hearing a lot about what you need to do different virtually now, but wait a second. Think about the role your phone has played in how you currently make friends. Think about how you use it to set aside time with people. Recruitment has already become mostly digital. Now, we’re simply Read More
by Matt Farrell The National Football League is a multi-billion dollar organization reaching audiences worldwide. Despite all that revenue, the average player’s career is only 3.3 years according to the NFL Players Association. The NFL relies on continually bringing in top talent. Their biggest recruitment week of the year is called the NFL Scouting Combine. Top Read More